What is My Drug App?

My Drug App is a unique and innovative combination of a self-funded drug plan with a mobile app. The app provides price transparency at the point of care. It compares our member price for prescription drugs with all other price settings available for a patient, including insurance copay. And patients do not have to remember using the app at the doc. The app knows itself when it can be useful. As soon as meds are e-prescribed, the app notifies the user and directly shows the price comparison without manual data entry. Patients then choose the cheapest price setting, dispensing pharmacy and in case of generics also the preferred manufacturer. Our app represents an exclusive point of sale. It enables pharmacists and manufacturers to interact with exactly the potential customers they are looking for. At the very moment the decision is made which drug to buy at which price at which pharmacy. This is unrivalled high precision customer acquisition and a win for all involved.

Not just the tip of the iceberg


Price comparison, coupon search, drug savings cards are just the tip of the iceberg and root within the broken drug market.

To access the lion share of potential cost savings it's required to solve the causes for opaque and high prescription drug prices:

  • Market inefficiency
  • Margin demanding middle-men
  • Conflicts of interest & wrong incentives.

Patient Benefits

With My Drug App, you are able to purchase prescription drugs at prices similar or lower than what insurances pay for drugs, i.e. wholesale prices. In our app you can compare our member price vs the other options to make the purchase, including insurance copay. Once you selected price and in case of generics the preferred manufacturer, the selected pharmacy is going to dispense. There is no formulary limiting your and your doc's choice and you're not forced to use specific pharmacies. In addition, manufacturers and pharmacies are able to offer special rebates to you individually within our app to win you as a customer. My Drug App is for patients who don't want to be a cash cow. We will unveil our membership pricing model soon.

Compare us against others

Our member prices are usually the lowest but if not you will realise it thanks to our comparison function. We do not want you to overpay. You will be able to check our prices as a registered user without subscription at no cost.

Price transparency at the point of care

You know what you pay before drugs get prescribed. Our prices are known to you and your doc when deciding on the therapy. No sticker shock.

Become a decision- maker again

Choose any medication you and your physician prefer without formulary restrictions and third-party influence. This is possible because we work without middle-men that make money from deciding which drugs you should buy.

Delivery or pick-up nearby

No compromises to convenience. You choose how you prefer to get your medication dispensed.

Works with your plan and HSA

Whenever you have or prefer to pay out-of-pocket, you can benefit from our low member prices. Regardless of your insurance or if you have one at all. Expenses count as deductibles and can be paid for using a Health Savings Account.

Re-empowered patients

No other industry treats customers so disrespectfully as healthcare. My Drug App works to break this stigma and puts patients first.

Pharmaceutical Manufacturer Benefits

My Drug App is the new point of sale for prescription drugs. It allows drug manufacturers to actively and individually lower the price for patients who pay privately. This means patients make their purchasing decision solely based on their brand preference and available budget. No third-parties interfere in setting the prices or eligibility of drugs. It's just you and your potential customer in the room. Patients and physicians have full price transparency when the treatment decision is made. Issuing rebates is done with algorithms to target the desired audience individually and with the right amount of rebate. This is happening when the purchase decision is made. Now for the manufacturers of generics and branded generics: Patients are not all the same as generics aren't. Patients sometimes might want to give a different product a try once in a while. We allow patients to choose the generic manufacturer or brand whenever they get a RX for a generic. In My Drug App, you can directly ask them. We only charge you in case a rebate offer was accepted. 100% conversion rate on the spent budget.

Freedom to set prices

My Drug App allows you to issue individual discounts as desired with real-time, algo-driven capabilities. Buzzword lovers would probably call it AI.

Increased profit and affordability

Less middle-men, no need to pay third-parties for market access or indirect influence of behaviour. Manufacturers and patients both win.

Valuable POS data insights

My Drug App captures data about decision making at the point of sale that has not been captured before. It is valuable for R&D and algo-driven drug pricing. Just one remark: We keep our customers' data private.

Forget about rebates, coupons, kickbacks

Instead, enjoy equal market access and full pricing sovereignty.

Prove your intentions

As undistorted sales channel, My Drug App lets you prove your true pricing intentions.

Patients as decision-makers

Treat patients like customers instead of cash-cows and in no time, you'll have a consistent and loyal customer base.

Pharmacy Advantages

We know what is important for pharmacies. Efficient processes, no delays of reimbursements, equal treatment, and no strange opaque fee structures for administration. Pharmacies can serve our clients with the technical systems in place and receive reimbursement on the same day a purchase was made. We on our side have all processes we need to communicate and work with pharmacies in-house and do not charge any fees from you. These savings can help increase pharmacy revenue or can be used for customer acquisition. Whenever a customer nearby is using our app to decide at which pharmacy to get an RX filled, you have the chance to provide them an incentive to be your customer. We charge a tiny fee for this but only in case of success.

Same-day reimbursements

No delays, it is your money.

Increased profit and affordability

We charge no fees from pharmacies.

Effective customer acquisition

Provide discounts to desired customers within our app.

Health Plan Sponsors' Benefits

Employee health coverage cost optimisation meant growing numbers of high deductible or managed care plans and rising deductibles over the last years. As the growth rates have slowed down recently it could be the case new ideas are needed to curb the rising costs of employee health care. My Drug App is a good complement to plans that have significant deductibles or narrow formularies. It allows employees to use an existing Health Savings Account for purchases that also count as deductibles. As a consequence expenditures made befor the deductibles are reached represent more treatment value. This is very important for employees that exhibit a healthy lifestyle and do usually not reach the threshold. Our service provides clear value as addon for cost-oriented health coverage sponsors. The onboarding process is fast and easy.

Lower healthcare expenses

But without increasing the cost burden of employees.

Breaking bad habits

My Drug App is free from cost-increasing conflicts of interest.

Higher employee productivity

Employees with healthier life-style are happier and more productive.

Stay in touch

We are launching our app and services in Q2 2019. Follow us on social media to be informed about the launch and our first steps. Or maybe you're interested to be one of the closed beta testers. In April you will be able to subscribe to our newsletter right here.